Growth Marketer
Nouman, M.

I'm a digital marketer with a passion for growth, creativity, and AI. I love exploring business ideas, traveling, and automation..

  • Based in Toronto
  • Experience 13+ Years
  • 3x Growth Achieved
About Me
50+
Campaigns
Launched
$700K
Budget
Managed
90%
Customer
Acqusition
3x
Revenue Achieved

I am a data-driven digital marketing professional with over 13 years of experience in the technology, SaaS, and CPG sectors across North American and Middle Eastern markets. My expertise lies in growth marketing, performance advertising, ABM and demand generation, where I have successfully scaled customer acquisition, optimized marketing spend, and driven revenue growth. I thrive on leveraging data, analytics, and automation to create high-impact marketing strategies that enhance brand visibility and maximize ROI.

Throughout my career, I have led multi-channel campaigns, managed performance marketing budgets exceeding $700,000, and achieved significant improvements in customer acquisition costs (CAC) and return on ad spend (RoAS). My proficiency in platforms like Google Analytics, Marketo, and HubSpot allows me to drive engagement and conversions effectively. Passionate about innovation and problem-solving, I enjoy crafting strategies that not only deliver measurable results but also build lasting customer relationshipsa.

Contact Me
My Resume
Professional Summary

Results-driven digital marketing leader with 13+ years of experience in technology, SaaS, and CPG across North America and the Middle East. Specializing in growth marketing, demand generation, content marketing and performance marketing, I have successfully scaled customer acquisition, optimized marketing spend, and driven revenue growth. Skilled in leveraging data, automation, and multi-channel strategies to maximize ROI and enhance brand visibility. Adept at managing high-budget campaigns, optimizing CAC and RoAS, and executing data-driven marketing initiatives that deliver measurable business impact.

SKILLS
Demand Generation
95%
Marketing Automation
91%
Multi-Channel Digital Marketing
93%
Cross Functional Collaboration and Leadership
92%
Marketing Strategy & Analytics
95%
CERTIFICATIONS
Hubspot Inbound Marketing

Certified Inbound Marketing Specialist by Hubspot Academy

View Certificate
Marketo for
Marketers

Certified Marketo Expert - Took course from Udemy.

View Certificate
Google Analytics Certification

Fundamentals of Google Analytics - Covers basics about Google Analytics Tool.

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Linkedin Marketing Solutions Fundamentals

Course offered by Linkedin Academy to understand Linkedin Marketing Solutions.

View Certificate
Hubspot Content Marketing Certified

The certificate covers content marketing strategies for Hubspot.

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Linkedin Marketing Fundamentals

Course covering fundamentals about Linkedin Marketing Solutions and its capabilities.

View Certificate
EDUCATION
MBA in Marketing
Lahore University of Management Sciences, Pakistan
Bachelors in Engineering
National University of Sciences & Technology, Pakistan
AWARDS
Winner Entrepreneurial Challenge

Won National Level Business Plan Competition, beating 225 teams.

Runnersup Battle of Ideas Worldcup

Beating 95 teams globally - Istanbul, Turkey

Omnipreneurship Award

Winner Omnipreneurship Award

EXPERIENCE
2021-2024
Tanmiah Tyson Food Company
Growth Marketing

Tripled revenue and achieved a 90% increase in customer acquisition, driving high-impact demand generation campaigns and optimizing MQL-to-SQL conversion by 50% using marketing automation and ABM strategies.

2020-2021
EnterpriseDB
Demand Generaration Manager

Improved SQL pipeline by 35% and increased campaign ROI by refining lead segmentation, automation workflows, and performance tracking in Marketo and Salesforcee

2018-2020
2ndQuadrant
Marketing Manager (ABM)

Scaled webinar leads from 35 to 845 in 1.5 years, driving higher engagement and conversion rates through multi-channel demand generation, automation workflows, and funnel optimization.

2009-2015
Founder
Blogger

Built and managed a successful blog, driving organic traffic growth through SEO, content marketing, and audience engagement, establishing a strong digital presence in the industry.

 

Case Studies

A Collection of my favorites project I have worked on recently. Feeling great while sharing here.

Companies I have worked with
Contact Me
+1 (647) 567-9543
nouman.muhd@gmail.com
Toronto, Canada